ASBIS at GITEX Kazakhstan 2026: AI, sustainability, and the future of integrated technology ecosystems
The ASBIS team has just returned from GITEX Kazakhstan 2026 — one of the most important technology and innovation events for the Central Asian region, bringing together global vendors, industry experts, and digital transformation leaders to discuss the technologies shaping tomorrow’s business landscape.
As an exhibitor, ASBIS participated in multiple discussions around AI adoption, digital infrastructure, and sustainable technology development. The event became an excellent platform to strengthen partnerships, exchange expertise, and explore new collaboration opportunities across the region.
During the exhibition, ASBIS also showcased the latest technologies and solutions from leading global vendors, including NVIDIA, Everpure (formerly Pure Storage), Seagate Technology, and Supermicro, highlighting innovations designed to support modern AI infrastructure, data storage, and enterprise performance requirements.
One of the highlights of the exhibition was the participation of Breezy, part of the ASBIS Group, which showcased its circular tech ecosystem in action, from trade-in to refurbishment and resale, demonstrating how sustainable electronics can work as a fully integrated model at scale.
Another key moment was the panel discussion dedicated to AI-driven manufacturing, where Andrii Kosar, GM of Breezy, shared practical experience of implementing AI in real production environments alongside industry leaders from Honeywell and Hikvision. The discussion was moderated by a journalist from Financial Times, bringing an additional global media perspective to the conversation.
Key takeaways from GITEX Kazakhstan 2026:
AI is moving from experimentation to operational value
Businesses are increasingly focused on practical AI implementation. The conversation is shifting from future potential to measurable efficiency gains, automation, and real-world business impact.
Sustainable technology ecosystems are gaining momentum
Circular economy models are becoming an important part of technology strategies. Companies are looking beyond individual products toward integrated ecosystems that extend device lifecycles and reduce waste at scale.
Digital transformation requires stronger collaboration
Industry leaders emphasized that successful innovation depends on close cooperation between technology providers, manufacturers, and service partners to build scalable and adaptable solutions.
Central Asia continues to strengthen its technology ecosystem
GITEX Kazakhstan demonstrated the growing importance of the region on the global technology map. The rapid development of digital infrastructure, increasing investment in innovation, and strong interest in AI technologies are creating new opportunities for regional growth and international partnerships.