ASBIS Middle East implements new Logitech PW Planogram at Xcite showroom
The ASBIS Middle East Retail Team has successfully completed the implementation and execution of the new Logitech PW Planogram at the Xcite by Alghanim Electronics Mekhayl showroom. The initiative strengthens Logitech’s retail presence while creating a more engaging, intuitive and customer-centric shopping experience.
By optimizing product placement, improving category visibility and highlighting key hero products, the new planogram enhances product discoverability and helps shoppers navigate the Logitech portfolio more efficiently.
Key outcomes of the implementation include:
- Enhanced Logitech brand visibility
- Improved product discoverability
- Better shopper journey and navigation
- Strong collaboration between ASBIS, Logitech and Xcite
- Execution aligned with retail excellence and planogram compliance objectives
The project was delivered through the collaboration of ASBIS Middle East, Logitech and Xcite, with the new Logitech PW Planogram now implemented at the Xcite by Alghanim Electronics Mekhayl showroom.
Discover Logitech solutions: https://www.asbis.com/vendors/logitech