ASBIS Hellas: Charting an ambitious path to growth and innovation in Greece

ASBIS Hellas: Charting an ambitious path to growth and innovation in Greece

In a recent interview with Capital, a leading business media outlet in Greece, Yiannis Kounas, General Manager of ASBIS Hellas, discussed the company’s milestones during its first years in the country as well as its strategic goals moving forward.

As a subsidiary of the ASBIS Group (WSE: ASB), ASBIS Hellas tripled its turnover in 2024 and is currently running at double-digit growth in the first quarter of 2025 compared to the corresponding period last year. This achievement is attributed to the company’s commitment to building strong partnerships and expanding its customer base.

Mr.Kounas discussed the challenges that ASBIS Hellas faced during the 1st year of its presence, including intense local competition, market fluctuations, and operational complexities related to introducing the Greek entity. However, the robust international presence of the ASBIS Group supported the establishment of a capable local team dedicated to continuous success.

Looking ahead, ASBIS Hellas has set ambitious strategic goals for 2025, which include:

  • Team Development: The company strengthens its team and attracts new talent to drive growth.
  • IT & Digital Transformation: It aims to advance its growth in IT projects and digital transformation, offering innovative solutions to support enterprise business.
  • Portfolio Expansion: ASBIS Hellas is in discussion to sign a strategic distribution agreement with a leading global tech provider to expand its product portfolio.
  • Solidifying its position: ASBIS Hellas is taking actions to sustain and accelerate its growth in Consumer Products, VAD, and IT components distribution sectors

For the full interview, please follow the link.